With so many beauty brands out there, it's no surprise that some of them still leave us tongue-tied when we reach the make-up counter. So, we've compiled the ultimate phonetic guide to help you master some of the trickiest names in the beauty dictionary without hesitation…
Plus, click here for our guide to pronouncing fashion designer names.
Aesop: ee-sop
Annick Goutal: an-eek goo-tal
Aveda: ah-vay-da
Bourjois: borj-zwah
Caudalie: kaw-da-lee
Chantecaille: shan-teh-kigh
Ciaté: see-ah-tay
Clinique: clin-eek
Decléor: deck-lee-or
Diptyque: dip-teek
Dr Hauschka: doctor howsh-kuh
Guinot: gee-no
Guerlain: gher-lahn
Illamasqua: illa-mass-ka
Jurlique: jer-leek
Keihl's: keels
Kérastase: keh-ras-tass
Lancôme: lohn-cohm
L'Occitane: lox-ee-tahn
Olay: oh-lay
Ole Henrikson: oo-lah hen-rick-son
Rimmel: rim-l
Shisheido: sheh-say-do
Shu Uemura: shoo eh-moor-ah
Sisley: sis-lay
Stila: stee-lah
St. Tropez: san tro-pay
***
MORE BEAUTY
Best face powders
The spring/summer 15 beauty campaigns
Best red lipsticks